PRG is the leading and growing “phygital” kids
& parents hub in Europe
▪ Over €1bn sales (+9% 2019-21 CAGR),
~€80m EBITDA pro forma for highly visible
synergies from unleashed potential and
70%+ adjusted cash conversion1
▪ Highly loyal customer base with
longstanding relationship and high
retention (65% of turnover generated by
recurring clients)
▪ Undiscussed market leader in covered
European countries (#1 toys specialist in Italy
and France, #1 childcare specialist in Italy)
▪ Comprehensive product offering covering
any need at every stage of growth (from premaman
to 10+ years kids)
▪ Multi-banner proposition with top-of-mind
positioning and large portfolio of 20+ ownbrands
(29% of sales) showing superior
profitability
▪ Immersive omni-channel offer fully
integrated across a profitable capillary
network (900+ doors with solid profitability
across 6 banners in 9 countries) and best-inclass
growing profitable digital platform